Bouts / Intercom vs Jira Service Management

Intercom vs Jira Service Management

Red corner

Intercom

$29 per seat a month, billed annually

Blue corner

Jira Service Management

$750 a year for up to 3 agents on Standard (about $20.83 per agent a month), or $25 per agent a month billed monthly

Intercom wins 3–0Clear win · 3 even · 10 agents, 2,500 conversations a month

Intercom: Intercom renamed itself Fin, and Salesforce completed its acquisition of the company on September 10, 2026.

Jira Service Management: Jira Service Management is now sold only inside Atlassian's Service Collection, bundled with Customer Service Management, Assets and Rovo; the apps cannot be bought separately.

Intercom wins 3–0 at 10 agents (clear win). Intercom takes AI, desk basics and user verdict; Jira Service Management wins no rounds; 3 rounds are even.

The judges' card

RoundIntercomWhat happenedJira Service Management
Round 1The bill=At 10 agents with AI on: Intercom $1,075, Jira Service Management $979 a month. That is within 10%, so the round is even.=
Round 2Price tags=Both offer AI prices in public, but with a minimum, annual-only terms or vague limits. Even.=
Round 3AIWIntercom offers an action-taking AI agent on chat, email and phone, with test runs and reporting; Jira Service Management offers an AI agent that also takes actions in other systems. Intercom takes the round.
Round 4Desk basicsWIntercom offers every channel natively, skills-based routing and 300+ integrations; Jira Service Management offers all that plus phone and messaging apps. Intercom takes the round.
Round 5Security=Both offer SOC 2 Type II and ISO 27001, plus EU hosting, a HIPAA BAA or a no-training promise. Even.=
Round 6User verdictWOn G2: Intercom 4.5 from 3,918 reviews, Jira Service Management 4.3 from 986 reviews. Intercom takes the round.
Rounds won3Intercom wins, 3 even0

Does team size change it?

Only the bill round depends on team size. Here is the full result in each weight class.

Small team

Intercom
$323
Jira Service Management
$294

3 agents, 750 conversations a month. Intercom wins 3–0.

Mid-size team

Intercom
$1,075
Jira Service Management
$979

10 agents, 2,500 conversations a month. Intercom wins 3–0.

Large team

Intercom
$2,688
Jira Service Management
$2,448

25 agents, 6,250 conversations a month. Intercom wins 3–0.

Monthly bills from USD list prices, annual billing where offered, with the AI agent resolving 20% of conversations and agent assist for every agent. Plans: Intercom Essential; Jira Service Management Service Collection Premium.

Tale of the tape

Fin (formerly Intercom)Made byAtlassian
per agentPricingper agent
$29 per seat a month, billed annuallyPaid plans from$750 a year for up to 3 agents on Standard (about $20.83 per agent a month), or $25 per agent a month billed monthly
EssentialPlan we pricedService Collection Premium
$3233 agents, AI on$294
$1,07510 agents, AI on$979
$2,68825 agents, AI on$2,448
$0.99 per outcomeAI agent price$1.00 per AI agent resolution, no included allowance; free until December 3, 2026; 1,000 assisted conversations a month included on Premium and Enterprise, then from $0.30 each
Email, Live chat, Phone, WhatsApp, Social, SMSChannelsEmail, Live chat, Phone, WhatsApp
NoFree planUp to 3 agents with 2GB storage
14 daysFree trial14 days, extendable to 30
YesMonthly billingYes
SOC 2 Type II, ISO 27001, ISO 27018, ISO 27701, ISO 42001Audit reportsSOC 2 Type II, ISO 27001, ISO 27018
US, EU and Australia hostingData hostingPin data to the US, EU, Germany, UK, Switzerland, Canada, Australia, Japan, India, Singapore or South Korea, from Standard
4.5 (3,918)G2 rating4.3 (986)
—Capterra rating4.5 (779)

Questions

Which is better, Intercom or Jira Service Management?

Intercom wins 3–0 at 10 agents (clear win). Intercom takes AI, desk basics and user verdict; Jira Service Management wins no rounds; 3 rounds are even.

Is Intercom cheaper than Jira Service Management?

At 10 agents with the AI agent and agent assist on, Intercom comes to $1,075 a month and Jira Service Management to $979, from list prices. The bill round is even.

Which has the better AI, Intercom or Jira Service Management?

Intercom offers an action-taking AI agent on chat, email and phone, with test runs and reporting; Jira Service Management offers an AI agent that also takes actions in other systems. Intercom takes the round.

Other bouts

Sources

Intercom

  1. Intercom pricing — Intercom, accessed 8 October 2026
  2. Fin pricing — Fin, accessed 8 October 2026
  3. Fin AI Agent outcomes — Intercom, accessed 8 October 2026
  4. Copilot included and unlimited usage — Intercom, accessed 8 October 2026
  5. Copilot — Intercom, accessed 8 October 2026
  6. Skill-based routing — Intercom, accessed 8 October 2026
  7. Balanced assignment deep dive — Intercom, accessed 8 October 2026
  8. Intercom reviews — G2, accessed 8 October 2026

Jira Service Management

  1. Service Collection pricing — Atlassian, accessed 8 October 2026
  2. Service Collection licensing FAQ — Atlassian, accessed 8 October 2026
  3. Get started with live chat — Atlassian Support, accessed 8 October 2026
  4. Get started with voice support — Atlassian Support, accessed 8 October 2026
  5. About AI agent resolutions — Atlassian Support, accessed 8 October 2026
  6. Get instant AI help while working in Customer Service Management — Atlassian Support, accessed 8 October 2026
  7. How Rovo credits work — Atlassian Support, accessed 8 October 2026
  8. Jira Service Management reviews — G2, accessed 8 October 2026
  9. Jira Service Management reviews — Capterra, accessed 8 October 2026
  10. Jira Service Management reviews — Gartner Peer Insights, accessed 8 October 2026